Beautiful eyes
The beauty of the look, its expressiveness and charm. How to make your look brighter? An expressive look and mascara. Every day we apply mascara to our eyes and do…

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Beauty industry. Downtrend?
Recently, entrepreneurs who work in Russia in the beauty industry have noticed a decline in demand for their services. What is the reason? Is this a temporary phenomenon or an…

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Mandatory treatments this fall!
The summer is over, and warm September is over. October greets us with a gloomy sky and cold rain. Everyone has already returned from vacations to the bustle of the…

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How to promote a beauty salon on Instagram yourself and without high costs

How to make a blog on Instagram attractive # Instagram content or content for Instagram Content is the most important carrier of information about your beauty salon. With the help of this information, customers will learn about services, principles of work, latest news, achievements. Content, first of all, should be credible, only then sell. Stages of working with content: Write a content plan. Make a rubricator. In each section, write the topic of posts. Learn from subscribers what materials they are most interested in. You can also identify interest by looking at the popularity of posts by impressions and engagement of subscribers. For example, this can be done using the Parasite service. For promotion on Instagram you need to use different information, depending on the tasks. Consider the different types of posts. Entertainment and informational posts: Mission and philosophy of the salon. For example: “With us you will find unique spa programs with which you will find harmony of body and spirit” Continue reading

Disinfection and sterilization: rules you should know by heart
Disinfection and sterilization of instruments in a beauty salon is a matter that needs to be closely monitored, because if a craftsman uses unprocessed instruments, even with minor damage to…

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How “tasty” to become beautiful? “Beauty requires sacrifice!”
 Every woman has been familiar with this phrase since childhood. She encourages herself with it when she refuses her favorite cocolate bar or puts harmful and corrosive paint on her…

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Pedicure
In almost every beauty salon, you can be offered a pedicure service (care for your legs). There are several varieties of pedicure: classic, European, hardware, spa. Now we will briefly…

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