Beauty industry

Beauty industry. Downtrend?
Recently, entrepreneurs who work in Russia in the beauty industry have noticed a decline in demand for their services. What is the reason? Is this a temporary phenomenon or an…

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Dry skin? You need proper care
Most often, women have dry skin. At a young age, it looks elastic, thin, matte, there are almost no wrinkles on it. But such a skin has a lack of…

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10 ways to deal with depression in the autumn - winter
Taking care of your beauty every day, we understand that if a person’s internal state is at zero or even in a minus, then not one beauty industry wizard can…

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How to promote a beauty salon on Instagram yourself and without high costs

How to make a blog on Instagram attractive # Instagram content or content for Instagram Content is the most important carrier of information about your beauty salon. With the help of this information, customers will learn about services, principles of work, latest news, achievements. Content, first of all, should be credible, only then sell. Stages of working with content: Write a content plan. Make a rubricator. In each section, write the topic of posts. Learn from subscribers what materials they are most interested in. You can also identify interest by looking at the popularity of posts by impressions and engagement of subscribers. For example, this can be done using the Parasite service. For promotion on Instagram you need to use different information, depending on the tasks. Consider the different types of posts. Entertainment and informational posts: Mission and philosophy of the salon. For example: “With us you will find unique spa programs with which you will find harmony of body and spirit” Continue reading

Disinfection and sterilization: rules you should know by heart

Disinfection and sterilization of instruments in a beauty salon is a matter that needs to be closely monitored, because if a craftsman uses unprocessed instruments, even with minor damage to the skin there is an infection of the client. Keep a record of all disinfectants and preparations online. To do this, just connect the convenient Arnik program. Try Arnica In the beauty salon, hairdressers and clinics, they work with biomaterial that can store viruses, bacteria, staphylococci, fungi that threaten both the client and the master. Of course, in their work, beauty salons do not ask their clients to present health certificates, which is why it must be remembered that in order to destroy pathogens, the manicure tools used in the work must be systematically disinfected and sterilized. This task lies entirely on the shoulders of the master, so it is important to initially accustom your specialists to sterilization and disinfection, because working in a beauty salon requires responsibility and compliance with sanitary and hygienic requirements. Continue reading

How to equip a beauty salon at home?

A modern woman, smart and beautiful, lives in such a frantic rhythm that she sorely lacks her favorite time to take care of herself. And I really want to look like a million dollars. The man today also realized that for a successful business, and for spiritual comfort in a person, everything should be fine, including a well-groomed body. What to think about the beauty of nails is important! Physical attractiveness is the hallmark of life success! This is the “clothes” by which we are met. A healthy appearance today has much more than an expensive outfit from a boutique. The shortage of free time for business women, men and women, for mothers with young children requiring constant attention, does not allow regular distractions for professional cosmetologists, for the gym, for manicures or pedicures in the salon. Teenagers, especially boys, are usually embarrassed to contact a cosmetologist, even if it is absolutely necessary. Continue reading

How to find a good hairdresser?

Finding a good hairdresser is a very difficult and important task, which many women sometimes devote for several years. Ugly haircuts, complex, but absolutely not suitable for you hairstyles, spoiled hair – that’s what you sometimes have to go through in such a search. And then your life is illuminated – you found your hairdresser! For a while you walk happy, happy, and amazingly beautiful. And suddenly your stylist quits the salon. Where he has gone now, of course, they will not tell you in the cabin. And the search begins again. There are several points that will allow you to speed up the search and simplify it. First, remember that a stylist needs to be born. Therefore, a highly experienced gray-haired maiden is not always better than a young trainee from hairdressing courses. Although experience, of course, is not superfluous. Certificates and awards received in continuing education courses and competitions, of course, speak about the art of this stylist. Continue reading

Waxing. How is it done in a beauty salon?

The procedure for removing unwanted hair with wax is becoming more and more popular in salons. Of course, not all women decide to go to this professional master. Many people prefer to remove unwanted vegetation on their own at home. Why is this happening? Someone is sorry to spend money on this procedure, and someone may just be shy. In this article, I will talk in detail about salon depilation and how professional masters do this procedure. Perhaps after reading one of the women decides to go to the salon, and the men will think about how much the women are ready to do to please them – the men. So, after you come to the salon and tell the master about your desire to make waxing, you will have to thoroughly diagnose the skin before starting the procedure. Continue reading

How “tasty” to become beautiful? “Beauty requires sacrifice!”
 Every woman has been familiar with this phrase since childhood. She encourages herself with it when she refuses her favorite cocolate bar or puts harmful and corrosive paint on her…

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Lamination and diamond hair color in a beauty salon
During the LAMINATION (biolamination) procedure, the surface of your hair is covered with a protective microfilm, due to which the hair becomes 10% thicker, acquires shine and smoothness. After the…

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Business plan for a nail salon: how to open a nail service
Types of nail business There are several types of nail business. You can open your franchise salon, receive clients at home, rent a place in the salon, open your center…

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