Redermalization - the secret of eternal youth!
If the word "Redermalization" is thoroughly translated from the Latin language, it turns out that "re" is restoration, and "derma" is the main layer of the skin, it is responsible…

Continue reading →

young
Beauty industry. Downtrend?
Recently, entrepreneurs who work in Russia in the beauty industry have noticed a decline in demand for their services. What is the reason? Is this a temporary phenomenon or an…

Continue reading →

Myths and truth about laser hair removal
Laser hair removal - laser hair removal. This method of removing unwanted hair is gaining more and more popularity in our country. For 20 years, European women have successfully used…

Continue reading →

nastya

How to restore hair after the sea and the sun?

In summer, hair becomes more dry, brittle and dull when exposed to sunlight and active oxygen. Therefore, for the summer period, you need to choose shampoos, balms, conditioners and masks with a moisturizing effect to prevent hair from drying out. If you are going on vacation to the sea, then we recommend making light lamination. This procedure will protect your hair from salty sea water and scorching rays, as well as from hair burnout. After lamination, the hair will be less tangled and easier to comb. Also in the summer, do not forget to pamper your hair with vitamin masks.

Masks should be done no more than once a week, applied along the entire length of the hair without getting on the scalp, so as not to overload the roots. We keep the mask on our hair for 15-20 minutes. After abundantly rinse, blot with a towel and let dry on your own or blow dry with cool air. Continue reading

Business plan for a nail salon: how to open a nail service

Types of nail business There are several types of nail business. You can open your franchise salon, receive clients at home, rent a place in the salon, open your center in a rented or bought room or a nail island in a shopping center. Each option has its advantages and disadvantages. Home-based business looks the most budgetary, and the salon is the lot of wealthy citizens. Franchise It is always convenient to rely on someone else’s success. The franchise offers an already existing enterprise model. Franchising solves most problems and is suitable even for inexperienced entrepreneurs. Today in Russia there are more than 15 excellent franchises for the nail business that are well established. They offer a ready-made business plan, help you choose the right room or place in the shopping center, offer several design options for rooms and install the necessary equipment. Continue reading

How to promote a beauty salon on Instagram yourself and without high costs

How to make a blog on Instagram attractive # Instagram content or content for Instagram Content is the most important carrier of information about your beauty salon. With the help of this information, customers will learn about services, principles of work, latest news, achievements. Content, first of all, should be credible, only then sell. Stages of working with content: Write a content plan. Make a rubricator. In each section, write the topic of posts. Learn from subscribers what materials they are most interested in. You can also identify interest by looking at the popularity of posts by impressions and engagement of subscribers. For example, this can be done using the Parasite service. For promotion on Instagram you need to use different information, depending on the tasks. Consider the different types of posts. Entertainment and informational posts: Mission and philosophy of the salon. For example: “With us you will find unique spa programs with which you will find harmony of body and spirit” Continue reading

Facial rejuvenation
A young face after 40 is possible, but you should think about it today. I am 20 - I am young and beautiful, I am 25 - I am still…

...

Beauty industry. Downtrend?
Recently, entrepreneurs who work in Russia in the beauty industry have noticed a decline in demand for their services. What is the reason? Is this a temporary phenomenon or an…

...

10 ways to deal with depression in the autumn - winter
Taking care of your beauty every day, we understand that if a person’s internal state is at zero or even in a minus, then not one beauty industry wizard can…

...